Writer is an AI platform designed to help companies unlock the power of generative AI across their teams. It offers an LLM built for business, with layers of intelligence including great writing, business context, and company facts. It also integrates with data sources such as wikis, cloud storage, chat channels, and knowledge bases. It provides brand governance features like key terms and a style guide to enforce editorial rules, and has multiple deployment options. According to the website, Writer differentiates itself from competitors by being trained on the company's best-performing content and brand guidelines, allowing it to provide in-line suggestions that meet the company's stylistic constraints.