Invicta AI provides a platform for users to create powerful and shareable AI models with no coding required. According to the website, the platform streamlines the process for creating, using, and sharing AI models, allowing users to quickly and easily get up and running. Features include the ability to create custom AI models, connect AI models with other apps through Zapier, create shared knowledge bases with teammates, and enable AI models to adapt behaviour based on user responses. Use cases include marketing, sales, and customer service professionals who can use Invicta AI to quickly and efficiently generate on-brand AI content, create tailored experiences, and connect with the tools they use. Differentiating itself from other software competitors, Invicta AI boasts industry-leading engines such as Open AI's GPT-3.5 Turbo and GPT-4.